Rich Thau is a nationally-known and highly sought after research expert who leads the Swing Voter Project. Since 2019, Thau’s work with the Swing Voter Project has been featured in national news outlets and provides important insights on what swing voters are thinking. In this episode, Thau talk about why traditional polling and conventional wisdom usually get it wrong when trying to understand what is arguably the most important voter block in each election.

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Episode 171 – Kari Lake

October 3rd, 2024|

Kari Lake joins Chris and Sean to make the case for her U.S. Senate race. She makes her case, accusing Ruben Gallego of being a rubber stamp for the failed policies of

Episode 169 – The Great Debate

September 12th, 2024|

Trump and Harris squared off in their debate this week and most observers say that Harris won. Swing voters seem to not have gotten the memo, as multiple news outlets report on